Category Archives: Marketing

Marketing, Professional Profiles

Trident University Environmental Health Students: Leaders of the Future

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Environmental Health is powerfully represented in the College of Health Sciences at Trident University. Trident University is answering current needs and future prospective growth in the environmental science and health arena. Trident University has developed a BSHS and a Graduate Certificate with a concentration in Environmental Health Sciences. The professors at Trident University are highly accomplished professionals, with Environmental Health background and expertise.

Trident University professor, Dr. Frank Gomez has served as a nationally-recognized subject matter expert in food safety, community noise control, and health effects of housing, as well as for numerous national professional certification/licensure examinations for many years.

With a PhD in Environmental Health Science and Policy, Trident University professor, Dr. David Turbow has collaborated with the regulatory community and non-governmental agencies as a scientist and policy analyst to help facilitate their water pollution prevention planning efforts.

Trident University professor, Dr. Heidi Sato, who holds a PhD in Health Sciences from Trident University, has worked as an epidemiologist for Los Angeles County Environmental Health Division and the Acute Communicable Disease Control Unit, and has served as an expert witness for high-profile foodborne disease outbreaks.

Trident University professor, Dr. Rania Sabty-Daily, who holds a PhD in Environmental Health Sciences, has worked in the private sector and consulting and has researched environmental hazards and children’s health and has published work in occupational health and exposure assessment.

The air we breathe, the water we drink, the food we eat, as well as the homes we live in, and the places we work at – all aspects of our natural and manmade environment – have an impact on our health. Interactions between humans and the environment can give rise to a variety of diseases and health conditions, from asthma or cancer to breaking news, such as outbreaks of West Nile Virus, Bio-/agro-terrorism (intentional tainting of food), E-coli in bags of spinach or lead in children’s toys.

Environmental health is a unique field of study because of its science background and the diversity of subject matter areas covered that are required to be mastered by the practicing professionals in this field. Trident University students examine applicable laws and regulations and also gain a wealth of information on cutting edge technologies used to remediate pollution of air, water, and soil. Knowledge of areas such as food safety, water and wastewater protection and management, solid waste management, vector control, community and occupational noise control, epidemiology, housing, and radiation control are all subjects that environmental health specialists work with on a daily basis.

Trident University courses are developed to complement a student’s science-based background so that they may become a desired person for employment in this field. These courses provide the students at Trident University with knowledge and the skills that they will need as practitioners in the field. The environmental health programs at Trident University also offer students a broad, in-depth, and “hands-on” perspective on issues facing environmental health. Trident University’s courses offer students “virtual” hands-on experience in the world of the environmental health specialist.

For example, in Trident University’s, Food Protection Course, Trident University students are given the opportunity to conduct a virtual environmental health investigation of a restaurant. Students at Trident University learn how to assess validity of a foodborne illness complaint, conduct a virtual inspection at a restaurant, identify factors that may have contributed to the foodborne illness, and identify corrective actions for food code violations. Trident University’s, Vector Control Course, provides the student at Trident University the opportunity to learn about a variety of vector borne diseases and how to implement vector control programs.

In Trident University programs, Trident University students explore the human health impacts of environmental contamination, as well as preventative measures available to keep those problems from reoccurring and they apply critical thinking skills to address real world environmental health issues. For example, the type of public health action that is occurring in Haiti with respect to food, water, and resources came about as a multi-organizational emergency response to an unpreventable natural disaster. Many Trident University students are being deployed to aid in the relief efforts.

Graduates of Trident University’s environmental health programs will be well-versed and prepared to address the many important challenges ahead of them in their service to country and community. Trident University students will be prepared to become future leaders in tackling real world environmental health issues by enhancing strategic visioning and direction-setting skills through critical thinking and analysis.

Marketing

With Kimora Lee Simmons in Charge, JustFab Is at the Forefront of Style

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JustFab was launched in 2010 to provide women with an online shopping site that combined trend-setting fashion, reasonable prices, and a highly personalized experience.  From early on, JustFab has been committed to helping women of every fashion sensibility look beautiful and exude confidence.  In 2011, JustFab landed Kimora Lee Simmons as President and Creative Director. In the following Q&A, JustFab introduces readers to Kimora Lee Simmons.

Q:  Who is Kimora Lee Simmons?

JustFab:  Kimora Lee Simmons was once a Midwestern girl who couldn’t have imagined where she is today.  She was discovered by a modeling agency when she was 10, swept off to model in Paris, and graced runway and pages of fashion magazines for years.  She has been in and around fashion almost her entire life.

Q:  What does Kimora Lee Simmons know about running an online fashion business like JustFab?

JustFab:  That’s the really remarkable thing about Kimora Lee Simmons – she is as savvy as she is gorgeous.  She has built her own fashion brands and companies that have done over one billion dollars in sales and she is bringing that same brilliance to JustFab.

Q:  So Kimora Lee Simmons already had quite the name for herself prior to joining JustFab?

JustFab: Absolutely!  Before JustFab, the personal and business life of Kimora Lee Simmons was chronicled on her first show on the Style Network, “Kimora: Life in the Fab Lane.”  Her business savvy and huge personality has always drawn people in to watch.  Q:  Tell readers about the new reality show featuring Kimora Lee Simmons and other JustFab staff.

JustFab:  “Kimora: House of Fab” gives a behind-the-scenes look at what goes on day-to-day at JustFab.  Viewers are exposed to the good, the bad and the ugly.  JustFab staff members are deeply committed and passionate about fashion and building the JustFab brand.  This combination of big personalities and the stressful nature of the job offer viewers some really entertaining television.

Q:  Is this show different from Kimora Lee Simmons’ last reality show?

JustFab:  Yes, “Kimora: House of Fab” focuses on JustFab as a company, and the team that works with Kimora Lee Simmons to keep the business running.  Viewers get to know most of the JustFab staff and get a look at real products JustFab is working on.

Q: How has Kimora Lee Simmons impacted JustFab so far?

JustFab:  Kimora Lee Simmons’ eye for what’s hot and how to make it appealing to shoppers is unmatched.  Her expert guidance has brought JustFab to a whole new level of providing the latest fashion to everyone–even those without celebrity bank accounts.  She has always been committed to designing and serving all women who want to look beautiful, not just those who are wealthy or a certain shape or size and that shines through in all the work she does for JustFab.

About JustFab: JustFab is an online subscription retail site, offering the hottest trends for less. Visit justfab.com to learn more.

Marketing

Marketing Associates Offers Plethora of Services to Clients

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Marketing Associates offers a catalog of services for its clients, all geared toward helping them achieve business and marketing goals. While each client generally comes to Marketing Associates for a specific purpose, many find the firm offers more useful tools than they’d originally planned to use. Still, Marketing Associates allows them to choose only as many services as they would like.

When a business contacts Marketing Associates, the company assigns a marketing expert to help assess needs. Marketing Associates ’s marketing consultant helps create a website that will appeal to customers while meeting the operational needs of the business. These sites can help save a business owner’s time and money over the long-term, while bringing money in that can improve the budget, reports Marketing Associates.

Among the sales and marketing efforts of Marketing Associates are purchased leads, in which businesses buy sales leads from a firm in order to call on consumers who have been designated as showing interest in a similar product or service. While this can initially cost a business a small amount of money, Marketing Associates has found that by narrowing down the consumers who are most likely to say “yes,” businesses can save large amounts of time and increase the number of sales they make.

Purchasing leads is a very common practice in sales, Marketing Associates explains, with companies using them similar to the way they use direct mail lists. According to Marketing Associates, this list of leads allows these companies to have a carefully researched list. In an age where it’s normal for search engines and social media sites to watch consumer web behavior in order to deliver targeted ads to them, Marketing Associates believes purchased leads are a great way for businesses to give themselves an edge over the competition.

There are also directories, both online and available at the library, that can help businesses find leads, Marketing Associates tells clients. Marketing Associates can help clients find these resources in order to study and utilize them. By targeting leads, Marketing Associates believes businesses can eliminate large numbers of people from their lists, saving time for everyone involved.

For more information about Marketing Associates go online to Marketing Associates or call 866.827.7653

Marketing

Marketers LLC on the Truth about Working from Home

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Marketers LLC knows there are many falsehoods about working from home. In an effort to correct these assumptions, Marketers LLC offers a few facts about this topic. The team at Marketers LLC specializes in providing marketing help and business plans for businesses everywhere, giving them an inside view of the new work-at-home trend.

Fact #1: Telecommuting requires extra hours. As Marketers LLC recently learned, telecommuters actually put in, on average six or more extra hours per week. Marketers LLC has found that many employers, clients, and customers expect telecommuters to be reachable at all times. As Marketers LLC points out, this makes it harder for these workers to draw the line between work and home life.

Fact #2: Telecommuting requires discipline. In an office environment, Marketers LLC points out that simply showing up each day is enough. Marketers LLC states that working from home means getting no credit for simply being at a desk each day. Those who work from home are accountable for their work output, Marketers LLC has found, and often held to higher standards than office workers due to their lack of visibility.

Fact #3: Telecommuting is isolating. If someone is a sociable person, Marketers LLC cautions that working from home can be maddening. Marketers LLC states that it might help to plan a lunch with friends to break up the monotony of working alone.

Fact #4: Telecommuting is not easy. Among the many issues Marketers LLC has uncovered with working from home, one of the biggest is the abilities required of those who work at home. Strong discipline is required, Marketers LLC has found, as well as the ability to work independently.

Fact #5: Telecommuting saves money. Not only does a telecommuter save money on the daily commute, Marketers LLC adds that it helps save on dining out, clothing expenses, and those constant collections for co-worker birthday cakes. Marketers LLC points out telecommuting can also help save on childcare costs. However, Marketers LLC cautions that having kids around often creates far too many distractions to be workable. Additionally, children may also provide unpleasant background noise on professional calls, Marketers LLC believes.

It takes a special person to telecommute successfully, Marketers LLC acknowledges. However, for those who are up to the challenge, Marketers LLC believes the situation is ideal. Working from home lets a person create his or her own work environment and rules. The key to success, Marketers LLC says, is setting those rules in a way that encourage you to work as hard, if not harder, than you would in an office.

 

Health and Beauty, Marketing, Media

Incredible Discoveries on Lifetime with Iampur

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The following segment aired on Incredible Discoveries on Lifetime Television. Joining Incredible Discoveries was Phil Hudson of lampur to discuss Iampur Relief

Incredible Discoveries on Lifetime Television Guest: Phil Hudson

Incredible Discoveries on Lifetime Television: You know what it feels like…the stiffness, the swelling, the dull achiness. It’s back pain and arthritis; and no matter what you do, you can’t cure it – it’s always there! You’ve tried everything: aspirin, ibuprofen, prescription drugs that can have harmful side effects, those sticky wraps that are next to impossible to apply, and nothing works.  There’s got to be a better solution.

Incredible Discoveries shows you how you can be pain free in 3 minutes, guaranteed. One out of every three adults has arthritis or joint pain and it can ruin your daily life. Now, there is a smart, natural solution to deal with this on-going pain problem – Iampur-relief.

Iampu-relief was professionally formulated to provide fast-acting and long-lasting pain relief, so you can start to live again. If you’re one of the over 65 million Americans that suffer from arthritis, back pain or joint pain, if pain has robbed you of your independence and denied you from doing the things that you truly love to do, or even kept you awake at night, now, you can finally free yourself from the limitations of aches and pains. Iampur-relief reduces swelling and pain with a miraculous, natural topical cream unlike anything you have ever tried before.

Through this exclusive TV only offer seen on Incredible Discoveries, you can be pain free in three minutes, guaranteed. We’re going to introduce to you an extraordinary, natural product, designed by the team of a pharmacist and a medical doctor. As seen on Incredible Discoveries, Iampur is a company that is dedicated to making products that work, guaranteed. The product we’re going to introduce to you does just that, it works. Iampur-relief is a revolutionary, natural topical product made to relieve pain in joints and muscles for people with arthritis, osteo or rheumatoid arthritis, fibromyalgia, tendonitis, joint pain, muscle soreness, back pain, carpal tunnel, and sports injuries. Virtually anyone that is suffering from pain can benefit from Iampur-relief, guaranteed. Incredible Discoveries proudly introduces Phil Hudson, an award winning, compounding pharmacist and product co-creator from the company, Iampur.

Incredible Discoveries: Phil, thanks for being here and bringing along this wonderful product; it’s fabulous.

Hudson: Thank you so much for having me. At Iampur, we’re very excited about the invention of “Iampur-relief”.  The beauty of Iampur-relief is that you can use it externally anywhere that you have pain. Now, that might be only your hands or your wrists after a game of golf.  It could be your back, neck, legs, anywhere that you feel external pain or soreness. You can use Iampur-relief with the exception, of course, on your eyes or your mouth.

Incredible Discoveries:  The coverage is incredible, you don’t need a lot; just a little dab will do you.

Hudson: That’s right; it’s very concentrated. And what you’re going to notice right away is that it is a cream, it’s not a gel or an ointment. We’ve combined the cosmetic feel of a cream with the therapy of a pain rub.  And that means this isn’t going to stain your clothes or anything that you touch.

Incredible Discoveries: I know there are some ointments that get very greasy and messy, but this is soft and smooth; and I’ll tell you something, it smells pretty good.

Hudson: Yes, absolutely.  Iampur-Relief, being based on natural ingredients – contains menthol, camphor and wintergreen. They’re not only pain blockers, but they’re also aromatherapy. These ingredients are rapidly absorbed into the skin and act as a local block to help relieve the pain in the muscle or the joint. We’ve also added in a blend of omega oils, rich in essential
fatty-acids.  These oils actually decrease inflammation and also act as food for the skin.

Incredible Discoveries: Food for the skin – I like the way that sounds.

Hudson: That’s right! Also we have MSM, glucosamine and sea buckthorn extract.  These, all together, relieve joint swelling and pain through a natural, anti-inflammatory reaction.

Incredible Discoveries: So, the bottom line is that all of these ingredients assist each other in helping to do the same thing; that’s to relieve joint pain and swelling, and make you feel better.

Hudson: Exactly! And that is encompassed in the all-in-one, and I mean one, revolutionary formulation.

Incredible Discoveries: So, you’ve taken all of the best ingredients to relieve joint pain, swelling, achiness, and put it in this one cream, so no other products are needed.

Hudson: That’s right. Our main goal is to eliminate or reduce oral medications, because sometimes they can have very harmful side effects.

Incredible Discoveries: Iampur-Relief gets directly to the source of the problem. And I know there are people sitting at home saying: “I’ve tried aspirin, and ibuprofen, and everything my doctor prescribes, but nothing cures my pain.”  Well, this is it; this is the product right here.

ABOUT INCREDIBLE DISCOVERIES
Incredible Discoveries is a direct response marketing firm that promotes business ideas by partnering with entrepreneurs to ensure the success of their product. Incredible Discoveries has an impressive staff of marketing professionals who can expose a product via a variety of multimedia platforms, including online marketing and infomercial development. With a production facility roughly the size of a football field, Incredible Discoveries has a variety of sets and scenes to get the job done right. Incredible Discoveries has numerous industry partnerships, which can save their clients thousands of dollars over a traditional marketing firm.  As a division of O2 Media, Inc., Incredible Discoveries is backed by more than 20 years of professional marketing experience.

Marketing

Dean Spasser Discusses the Value of Backend Offers – St. Louis, MO

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When St. Louis’s Dean Spasser founded American Publications twenty years ago, he had vast experience in advertising. As a commercial leasing agent in St. Louis, Dean Spasser had spent more than a decade matching business owners with prospective retail and office space. In doing this, Dean Spasser realized he had a talent for helping groups of people with needs find each other.

One of the services that Dean Spasser now offers is helping businesses and individuals find mailing lists to support their direct mail needs. After a business has secured a great list, Dean Spasser then counsels them on how best to market to those customers. A mailing doesn’t help unless the customer responds to what he or she finds in the mailbox, Dean Spasser reminds his clients.

Among the many things a business can do, capturing interested customers is among the most important, Dean Spasser affirms. According to St. Louis resident Dean Spasser, when a customer contacts your business, he or she is showing an interest in the products you offer. Record and file mailing lists from both those who inquire and those who buy from you, Dean Spasser advises. This allows you to directly market to those customers; even opening up the possibility of creating certain “VIP deals” that Dean Spasser advises you offer only to them.

Backend offers are a great way to keep current customers coming back, Dean Spasser says. A popular trend in marketing today, backend offers put new offers in with the packaging when a customer buys something from you. If you’re selling printer cartridges, for instance, Dean Spasser advises putting an offer for a certain percentage off that customer’s next cartridge purchase. Or you could offer a discounted ream of paper or box of pens, Dean Spasser advises.

Dean Spasser explains that backend offers save money because they bring business without having to spend advertising money to reach out to a new customer. “Most of your costs have already been incurred,” Dean Spasser explains. “So when a customer purchases a backend offer from you, the purchase price represents a much higher profit margin.”

Dean Spasser is a St. Louis businessman and sole owner of a well-established direct mailing firm providing information on how to find legitimate work from home opportunities. A 1982 Graduate of the University of Missouri – St. Louis, Spasser has spent the last 30 years refining his managerial and business operating skills. In his career, Dean Spasser has served as a real estate professional and successful entrepreneur.

Marketing

Bobby Martyna Says That Success Comes One Small Step at a Time

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According to Bobby Martyna, CEO of Tradavo, you can realize your dreams!  Following some basic steps and creating realistic goals that can be accomplished on a daily and weekly is the key. The question that many people have asked Bobby Martyna of Tradavo, is, “How can I make my dreams come true?”

Begin by imagining your dream as something real.  Picture each detail so clearly that you can almost reach out and touch it, says Bobby Martyna. For example, if you can’t stop thinking about buying a new car, then what kind is it?  Is it red?  Take a minute to imagine that you are sitting behind the wheel for the first time.  How does it feel?  What does it smell like? Now, imagine that you are taking the car for a test drive. Put the top down, if it’s a convertible. Feel the breeze blowing on your face.

But don’t stop there. Make an appointment to go for an actual test drive! Have a friend take a photo of you sitting in the car and post it up where you will be sure to see it every day. Focus on this dream daily. The key, Bobby Martyna of Tradavo states, is to break this big dream down into smaller, measurable goals that will help to get you there. The goal of owning a new car will only be achieved if you can pay for its purchase. So it’s necessary to set a realistic date for accumulating the required funds.

Once you have settled on a date, break your timeline down into bite-sized segments. If your goal is one year from now, then break that down into a manageable goal for each month, each week, even a goal for each day. According to Bobby Martyna, CEO of Tradavo, it’s important to determine the specific actions you must take to reach each specific goal.  Do the math; figure out how much money you will need to save each week.  Then determine what actions you need to take each day to earn those funds.

Or, you may have a goal of writing a book, but have no idea about how to get from your dream to holding a book in your hands. Every great book begins with research.  So the first step in front of you is to begin your research.  Create a basic outline, and then begin writing one chapter at a time. Break each major step down into daily steps that must be done on time in order to complete the entire book by your target date.

Bobby Martyna, CEO of Tradavo, says that it’s imperative to ask yourself if each day’s task is reasonable. Make sure to tell yourself the truth. If you know that it will be difficult or impossible to meet each day’s requirement, then extend the timeline until you have something you know you can do every day. That’s the way to set yourself up for sure success!

Like the ancient philosopher said,  “A journey of a thousand miles begins with one step.”  Bobby Martyna agrees. No matter how big a dream, if it is broken down into baby steps that can realistically be accomplished day to day, the road to success will be paved with many joys!

Marketing

Marketing Choices

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Charlotte, NC, October 13, 2009 — If you coach, own, or manage an organized sports team, you are familiar with the challenges. It is more than enough work to be sure your team is at top form in time for the next game. Trying to do your own marketing on top of that could be a disaster. If you don’t want your team to perform in obscurity, a sports marketing firm like is key.

Has been publishing sports content for over a decade. The experienced professionals at offer a comprehensive suite of promotional services. If you hire a marketing heavyweight like, you can be sure that the stands will be packed at your next sporting event.

Once fans are at the events, makes sure you have the products and literature that emblazon your team’s identity on the fans. Has a powerful reputation among major league and local league teams alike. Schools love to use to publicize their teams because of the free sports calendars and tickets.

Sports marketing is guided by the basic principles of outstanding quality and friendly service. By managing every step of the production process, guarantees total satisfaction with every product and service they produce. Use to market your team’s next sporting event and discover exceptional service that over 10,000 other clients already know and trust.

Located in Charlotte, North Carolina, offers customers nationwide great deals on all types of custom designed promotional products and gear. Has built a successful business by making customers their #1 priority. These customers include high schools, private schools, colleges, semi-pro and professional sports teams.

Sports and information publishing company offering custom designed school and team web sites, as well as special events promotions and half time events. With over 20 years of experience, has accounts in 11 states and they are still growing.

Invites you to visit their website at your convenience to look over a wide selection of promotional products. Also frequently offers additional discounts to returning customers. Has experienced customer service representatives to assist you with any ordering issues and they will help you find the products that best meet your needs.

You can obtain specific quotes from by going online or calling them at (704) 944-3229 with your request for a price. You may even obtain better prices by buying multiple items on one order from. The more you buy the more you save!

Marketing

VMI Marketing Oakbrook, Inc. Receives High Marks From Clients

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Oak Brook, IL based marketing firm, VMI Marketing Oakbrook, Inc., is extremely proud of the work and dedication that its employees and partners have contributed this past year. Thanks to their loyalty, VMI is having a record breaking year.

07 October, 2009 – Oak Brook, IL – VMI MARKETING OAKBROOK, INC. In the business world today, return on investment is what companies look for in their partners. Outsourcing is a tried-and-tested model that is recognized as a long-term competitive strategy for success. Around the country companies now have a great new resource when it comes to outsourcing – VMI Marketing Oakbrook, Inc. The question no longer is ‘why outsource?’ but ‘why not outsource?’

The economist, Adam Smith, stated in his treatise The Wealth of Nations, “If a foreign country can supply us with a commodity cheaper than we ourselves can make it, it is better to buy it of them. As companies grow in size and operations, it becomes increasingly clear that their focus has to be redirected to their core activities while the non-core functions can be ‘sent out’ or ‘outsourced’ to vendors specialized in that particular function”. VMI Marketing Oakbrook, Inc. possesses the ideal model for sales (retention and acquisition) and marketing.

Fortune 500 companies contract VMI’s marketing and sales teams for a variety of reasons. Over the past 10 years, VMI Marketing Oakbrook, Inc. has been able to help clients launch marketing campaigns across the United States in record setting time. This allows these clients to focus on developing new products and services to better take care of their current and future customers.

Companies that partner with VMI Marketing Oakbrook, Inc. find that expensive infrastructure requirements are cut back drastically when some of the functions move to external locations. Cutting edge IT systems, state-of-the-art customer service call centers and technical help desks entail heavy investments for companies. In layman’s terms, a large company is able to divert its attention to providing more up-to-date, complete, and accurate service to their customers when they outsource to VMI Marketing Oakbrook, Inc. Thus, customers are more satisfied and willing to retain their relationship with that company.

VMI Marketing Oakbrook, Inc. is known around the country for the way they do business. VMI Marketing Oakbrook, Inc. conducts business with the utmost honesty and integrity, and that helps them to stand head and shoulders above other marketing firms. VMI continues to showcase their professionalism and success year to year with each one of their clients.

About VMI Marketing Oakbrook

VMI Marketing Oakbrook, founded in 1999, continues to expand as a premier marketing company. VMI has over 30 locations nationwide and is averaging a yearly growth rate of over 24 percent. Our tremendous growth can be attributed to two primary ideals–the innovative marketing and sales strategies of VMI Marketing Oakbrook, and a deep sense of caring for the security, growth, and well being of our employees.

Our VMI Marketing Oakbrook clients are looking for an edge in marketing, advertising, and sales. They must outshine their competitors in all of these categories. The VMI client acquisition team offers an extremely effective approach to marketing and client relationship management. In our experience, the most effective way to market one’s services is through a live, personal presentation. On behalf of our clients, we personally introduce ourselves to their customers in order to establish relationships with them. The power of a live representative is unparalleled. This approach at VMI Marketing Oakbrook enables us to educate the consumer about changes in the industry, to sell our client’s services, answer questions, and personally thank them for their business.

VMI Marketing Oakbrook’s personal technique has enabled us to generate huge success for our clients. Our professionals have the ability to represent clients in the best way possible: face-to-face. VMI Marketing Oakbrook reps are trained to interact with customers in a friendly, courteous, and professional manner while responding to their questions or concerns We have found this to be the best possible way to acquire and retain new customers.

Contact VMI Marketing Oakbrook:
VMI Oakbrook
600 Hunter Drive
Suite 250
Oakbrook, IL 60523
Phone: (630) 571-3202
Fax: (630) 571-3204